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Meet the Writer
Robbie Butchart is VP of Growth for North America at Blackbook AI, and the voice behind this newsletter. With 20+ years across SaaS, software, and services, he writes about what actually makes AI adoption hold, not just hype.
Featured Issue
Latest Issues

Experience Doesn’t Protect You From Autopilot
Standalone tools propped up out of habit rarely justify themselves, a lesson echoed by a university that automated fixed-term contract renewals and cut HR admin costs by up to $75,000 per employee a year.
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Back From Vacation, Straight Into AI Efficiency Talk
Every organization implementing AI into software development is claiming an impressive increase in code output efficiency. But more output doesn't necessarily mean more accuracy, and teams are struggling to keep up with the influx of code to review, test and deploy. The bottleneck AI was trying to fix simply moves down the process chain.
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